31 Jan Live Clipping The Sun Millies
3xScreen provided live streaming and clipping services for The Sun’s Military Awards from London’s Guildhall.
3xScreen has been involved in the live streaming from the annual Sun Military Awards for some years now. This year’s awards saw The Sun take a new direction in a move to keep with the latest social media trends.
3xScreen Media was called upon, not only to take the program mix of the main event, but to also enable the real-time live clipping of the red carpet arrivals.
The key requirement of the live clipping is to get it out fast for sharing across various social media platforms.
By receiving the feed at the 3xScreen MCR, we could set up multiple live clipping/ editing work stations where we could clip the footage and have it ready for sharing on social media in near real time.